THE GOALS:

– Drive app installs for a new product launch

WHAT WE DID:

– Increased digital spend
– Implemented strategic budget allocation

THE RESULTS:

– 33% Increase in Total App Installs
– 56% Increase in Total App Install Rate
– 22% Lower for Google Search Brand
– 32% Lower for Google UAC
– 23% Lower for Facebook App Install Campaigns

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