Big Link | SearchGuru

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BigLink

Solutions:

  • Development

THE GOALS:

BigLink is a smartphone based cardless loyalty programme to collect points digitally (eRM) for gift or rewards redemption. In 2018, BigLink encountered a troublesome redemption process and approached SearchGuru to digitalise their loyalty program by developing a fast, easy and engaging mobile application.

OBJECTIVE:

To reach younger demographics and increase conversions.

THE RESULTS:

Efficiency without having a dedicated team to cross check and validate the point redemption process. Increased loyalty as well as conversion rate.