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JobStreet

Solutions:

  • Paid Media

THE GOALS:

– Maintain market leader position in all SEA markets

WHAT WE DID:

– Leveraged on Core Channels: Google & Facebook platforms
– Explored other potential channels for scaling
– Aligned and fixed data integration, reading and analytics

THE RESULTS:

6-Month Y-o-Y Performance Comparison:

Candidate
– Increased 20% in applications and 22% in conversion rate
– Reduced by 21% on cost per applications
– Specific Country, Thailand
Reduced by 49% on cost per visit and 58% on cost per application
Hirer
– Increased 26% in hirer leads and reduced by 5% on cost per lead
– Specific Country: Indonesia
Reduced by 29% on cost per visit and 49% on cost per lead